More people than ever before are living their lives online. That’s where your target audience is hanging out – so why not reach out to them? We’ll develop a digital strategy according to your aims and objectives, design and manage your online platforms, and provide the best content to reach your audience in the most effective way.
New and social media
We understand that social media platforms, including Facebook, LinkedIn, Twitter, Instagram and others, provide a real opportunity to build brand awareness, deliver messages to key audiences, and drive website traffic.
We will create a social business strategy with a clear vision of how social media can work for you across multiple platforms, delivering a seamless brand strategy and effective broad reaching campaigns.
We build and maimtain public profiles and pages for your business and products, creating a community of fans and followers in order to effectively reach your marketing goals. Facebook offers marketing tools that allow for clever audience targeting that, combined with our marketing savvy, can lead to real returns on your investment.
We know how to create bite-size nuggets of information and translate complex ideas, messages and products into visually engaging videos that inform and connect. This is not just about creating content, it’s about ongoing updating, management and tracking analytics to ensure your content is optimized to reach your crowd.
We understand the importnace of taking advantage of the marketing opportunities offered by this photo-based microblogging platform and create tailor-made visuals that will fit your brand, in order to stimulate and boost brand recognition.
As part of a coherent brand strategy, we’ll effectively use this clever platform to connect with your audience, and create viral nuggets of effective marketing content.
Much like the ‘Little Black Dress”, a LinkedIn account is a corporate must-have. This clever tool offers huge potential for delivering B2B leads, and creating a buzz about your brand in the right circles. We’ll make sure to lead you through the ins and outs of this great platform and explore all the options it can provide your business.
Did you know? More than half of Israelis have a smart phone, and well over 90% use it to browse the net, one of the highest rates in the world!
This is a new medium – and we’re here to creatively and effectively put it to good use, cerating mobile apps that allow for cutting edge engagement with your target audience and optimizing content and visuals to fit the small screen perfectly.
Content management and marketing
The age old axiom – content is king – takes on a whole new meaning at a time of multiple online channels and constant social media chatter. Content should be relevant, enriching, informative, useful and engaging and creationg it should be a marathon, not a sprint.
For us, content is a tool, and we wield it like a scalpel, with precision. We tailor content to each client’s individual messages, values and goals. We believe integrity is the key – reflecting your brand with accuracy and ensuring you are always proud of what we produce is what floats our boat.
We can make keeping track of your brand easy. We’ll keep tabs, make sure we spot a crisis before it breaks, identify trends and moods, ensure your brand is maintaining a positive reputation, and reports this all back to you, so you’ll always know where you stand.
We will help you plan and roll out an effective campaign and then we’ll use advanced tools in order to track momentum and optimize results along the way.
For us, the process of developing a digital campaign involves finding the best way for your message to reach target audiences, thinking strategically about the chosen medium and creating the best content to fit your targets.
Mobile optimized content
We specialize in creating content that suits mobiles and tablets, taking into account smaller screens and app layouts, shortening scripts and making sure your content reaches the right crowd, whenever and wherever it may be.