Yaron Chen brings over 15 years of multifaceted experience in the media industry, having held senior roles including Publisher CDO, VP Sales, and Digital Marketing Director at Calcalist. He also served as VP Media & Sales at TheMarker.com and VP Digital Media at IPG Israel, where he honed his skills in strategic media planning, audience engagement, and cutting-edge digital marketing.
In addition to his leadership in the private sector, Yaron contributed to societal progress as a board member of “Lahav,” a nonprofit organization dedicated to promoting the rights of self-employed professionals. His passion for impactful initiatives now informs his work at Goldfinger Communication, where he oversees all media-related operations to ensure clients’ brand messages reach the right audiences.
At Goldfinger Communication, Yaron focuses on content marketing opportunities tailored to each client’s unique market segment, blending these initiatives seamlessly with broader company strategies. Backed by a comprehensive suite of services—media planning, buying, and performance monitoring—he delivers transformative solutions that drive growth and shape industry conversations.
